Inside Pep Bosch’s New Work For CREA
May 11, 2023Revolver Director Pep Bosh and NFA Executive Creative Director Stuart Macmillan bring you an inside view of the making of the endearing new film for CREA in this feature by Little Black Book.
Finding your dream home can prove to be a great challenge. Perceptions of the real estate industry vary greatly, depending on their experiences and the obstacles standing in the way of locating a suitable place to live. For their latest national ad campaign, the Canadian Real Estate Association wanted to redress preconceived notions of the real estate industry by championing REALTORS®.
Collaborating with creative agency No Fixed Address and Revolver Films, the CREA ad tells the story of a family in search of their dream home. Tapping into what it really means for a house to become a home, the theme of this year’s campaign is “Together, we’ll make home happen.”
Read the article here.